Archives February 2011

Mitsubishi Brisbane increases customer satisfaction with capped price servicing

February 23, 2011 / Mitsubishi News

Since January 2010, peace of mind has been a standard specification of new Mitsubishi cars with the introduction of the company’s capped price servicing program experienced here at Brisbane Mitsubishi.  Under new the new service program, all new vehicle purchasers (excluding government, rental, and some fleet buyers) have their regular servicing costs capped for the first four years or 60,000 km of ownership.

Masahiko Takahashi, president and chief executive officer of Mitsubishi Motors Australia Limited (MMAL), said the initiative was designed to enhance the company’s current extensive customer commitment package.

“Mitsubishi’s current customer care package is streets ahead of our competitors’ – great news for our local service clientele.

“It is common knowledge that we already offer the best customer care package in Australia, with our ten year powertrain and five year new vehicle year warranty, five year roadside assistance program and 24 hour help line,” Takahashi said.

“The capped price servicing program is a great innovation, and one that delivers extra value to our customers when they purchase one of our great Mitsubishi products.”

Under the program, customers enjoy a capped price for each service the vehicle requires for the first four years or 60,0000 km of ownership.  This can be up to and including the first four regular services which are normally set at 15,000, 30,000, 45,000 and 60,000 kilometres.  The program ensures customers receive no costly “surprises” when service time comes around, and makes the ownership experience more affordable and more enjoyable.

Of all the automotive brands currently operating in the Australian market, Mitsubishi is only the second vehicle distributor to offer capped price servicing as a standard feature to eligible purchasers of new vehicles.  While the new program’s primary design is to add value to the consumer purchasing experience, it also provides a major point of difference for Mitsubishi, giving the brand a real advantage over its competitors.

“The capped price servicing program is designed to give every Mitsubishi customer the ultimate peace-of-mind,” Takahashi said.

For more information please contact our friendly service advisors in the Mitsubishi Service department Brisbane.

Mitsubishi supports the Sustainable Living Festival

February 18, 2011 / Mitsubishi News

Mitsubishi’s all-electric i-MiEV city car will give visitors to this year’s Sustainable Living Festival – held in Melbourne until February 27 – a look at not just the future for sustainable transport solutions, but the present as well.

As a major sponsor of the festival, Mitsubishi is joining other future focussed companies producing sustainable solutions with the purpose of promoting the theme of Mission: Safe Climateto the thousands of people who will attend events and exhibitions over the 16-day festival.

From its origins in 1998 as a small fair held in the tiny Victorian town of Musk near Daylesford before moving to Melbourne in 2001, the Sustainable Living Festival is now centred on Federation Square with events across the city attracting over 100,000 visitors.

With cars like the i-MiEV leading the way, Mitsubishi is continuing to engage in developing products and practices that provide for a sustainable future.

As the first, and currently only, electric passenger car from a mainstream manufacturer available on the Australian market, the i-MiEV is playing a vital role in Mitsubishi’s vision of a sustainable future for personal transport with the company aiming for electric vehicles to account for at least 20 per cent of its global production by 2020.

This, along with a raft of other environmental initiatives from expanded use of green plant-based plastics to increased recycling, forms part of Mitsubishi’s overall aim to reduce CO2 emissions of its new vehicles by 50 per cent, and emissions from production by 20 per cent, compared to 2005 levels by 2020.

Mitsubishi’s Vice President of Brand and Marketing, Paul Unerkov, said the company is proud to be festival partner and excited to promote sustainable transport solutions to the Australian public.

“Mitsubishi is looking to the future of sustainable transport and our i-MiEV electric vehicles provide people with a practical option that promotes environmental sustainability.”

Luke Taylor, the festival director sees the increasing popularity of the festival, which combines practical solutions, concepts, education and entertainment, as a sign that everyday Australians are keen to grapple with today’s environmental challenges.

“It’s the first time in 10 years that we have noticed such a shift in thinking, people aren’t so fearful of making big changes once they see the clear benefits,” he says.

And judging by the stalls that make up the ever-popular Green Market, there are plenty of changes that can be made with over 100 exhibitors showcasing sustainable products and services from all sectors of industry including building, energy, water, and food.

More great news from Mitsubishi Dealership Brisbane.

Mitsubishi iMiEV Safety Crash Test

February 14, 2011 / Mitsubishi News

Mitsubishi Imiev ancap rating

Occupant Protection Score 28.35 out of 37
Variant: 5 dr hatch
Eng: Electric
Kerb weight: 1110 kg
Category: CAR – LIGHT
Vehicles built: 2010
Test by JARI for ANCAP
Model History and Safety Features
The tested model of Mitsubishi i-MiEV will be introduced in Australia during 2011. This rating applies to vehicles produced from 2011, when side airbags and side curtains became standard. Dual front airbags, side airbags and head-protecting side curtains are standard equipment. Antilock brakes (ABS), electronic brake distribution (EBD), emergency brake assist (EBA) and electronic stability control (ESC) are also standard. Advanced seat belt reminders are fitted to  all seats. Pretensioners are fitted to the front seat belts to reduce
slack in the event of a crash.
mitsubishi imiev crash testOCCUPANT PROTECTION: 4 Stars
The i-MiEV scored 10.95 out of 16 in the offset crash test. The passenger compartment held its shape well. Protection from serious  chest and leg injury was  marginal for the driver. The electrical system passed new regulatory safety checks after the test. The vehicle scored 14.4 out of 16 in the side impact crash test. There was a moderate risk of serious chest injury for the driver.
Body region scores out of 4 points each:
Head/neck 4.pts,
chest 2.19 pts,
upper legs 2 pts,
lower legs 2.76 pts.
The offset crash test was conducted at JARI in Japan, under supervision of Japan NCAP. ANCAP personnel
attended the crash test and conducted the post-crash assessment. The passenger compartment held its shape well  in the offset crash test. The accelerator pedal moved rearwards by  98  mm and upwards  39  mm.  Some footwell panels separated. The steering wheel hub moved 9 mm rearward, 31 mm upward and 16 mm sideways. The front (“A”) pillar moved 66 mm rearwards. All doors remained closed during the crash. After the crash the driver’s door could be  fully opened with high manual effort. The airbag cushioned the head of the driver and contact was stable. Steering column components were a potential source of injury for the driver’s knees. The passenger’s head was cushioned by the airbag. Dash components were a potential source of injury for the passenger’s knees.
Body region scores out of 4 points each:
Head 4 pts,
chest 2.4 pts,
abdomen 4 pts,
pelvis 4 pts.
In 2009 Japan NCAP tested a petrol version of this model but it was not equipped with head-protecting side airbags and so the results do not apply to  Australian model. The NCAP  crash test is based on ECE Regulation 95 and ANCAP was provided with test data associated with a regulation crash test of  i-MiEV with side airbags and curtains. The test conditions were found to be consistent with the  Japan NCAP test and the injury data from the regulation test were used for this assessment.


Mitsubishi donates $100,000 to Queensland Disaster Relief Appeal

February 14, 2011 / Mitsubishi News

Mitsubishi Motors Australia Limited (MMAL) and Mitsubishi Motors Corporation (MMC), along with the Queensland Mitsubishi Dealer Network, have committed to donate $70,000 to the Premier’s Appeal and $30,000 to the Brisbane City Council Lord Mayor’s Community Disaster Relief Appeal Fund to assist Queenslanders affected by recent destructive floods and cyclones.

MMAL will also provide 50 short-term loan vehicles to customers, individuals and organisations that have lost cars in the floods or cyclone.

In addition, Mitsubishi staff and dealers recently raised more than $10,000 through an in-house online silent auction and raffle, a contribution consequently matched by MMAL management.

Mitsubishi Motors Corporation Announces Third Quarter Fiscal 2010 Results and Full-year Forecasts

February 7, 2011 / Mitsubishi News

TOKYO, February 2, 2011 –Mitsubishi Motors Corporation announced its sales and financial results for the first three quarters of the 2010 fiscal year ending March 31, 2011, and outlined its forecasts for the full fiscal year.

1. Performance overview

Mitsubishi Motors posted consolidated net sales of 1,310.9 billion yen for the first three quarters of fiscal 2010 (April 1 through December 31, 2010), a 38 per cent or 358.8 billion yen increase over the same period last fiscal year. Countering the negative impact of the appreciation of the yen, this increase was driven by higher unit sales volume stemming from a recovery in the market and the introduction of new models.

Mitsubishi Motors posted an operating profit of 13.0 billion yen, an improvement of 32.8 billion yen over the same period last fiscal year. The increase in sales volume together with factors such as reductions in material and other costs more than countered the negative impact of the higher yen.

Mitsubishi Motors posted an ordinary profit of 11.4 billion yen, an improvement of 32.6 billion yen, and posted a net loss of 2.2 billion yen, an improvement of 23.5 billion yen over the same period last fiscal year.

2. Sales volume

Global retail sales volume for the first three quarters of fiscal 2010 totalled 807,000 vehicles, an increase of 17 percent or 118,000 units over the same period last year. Sales volumes by region were as follows:

In Japan, Mitsubishi Motors posted total sales volume of 119,000 vehicles, an increase of five per cent or 5,000 units over the same period last year. This increase came despite a decline in year-on-year third quarter sales volume as market demand fell due to the ending of eco-car incentives at the end of September.

In North America, the launch of the new Outlander Sport* in October helped Mitsubishi Motors to post a year-on-year sales volume increase in the United States, but the volume for the region as a whole remained at 66,000 vehicles, on a level with the same period last year.

In Europe, Mitsubishi Motors posted a sales volume of 158,000 vehicles, an increase of 20 per cent or 27,000 units over the same period last year. Factors contributing to this increase include continuing strong sales of the ASX* introduced sequentially into markets from June and a rise in sales in Russia where the company has started local production of the Outlander.

In Asia and Other Regions, Mitsubishi Motors posted a sales volume of 464,000 vehicles, an increase of 23 per cent or 86,000 units over the same period last year. The increase has been driven by China, where total demand continues to grow, by higher sales in major ASEAN bloc countries including Thailand, Indonesia, Malaysia, and the Philippines and by growing sales in Brazil, the largest market in Latin America.

*  RVR in Japan

3. Fiscal 2010 full-year forecasts

After a careful review in the light of the results for the first three quarters and recent market trends, notwithstanding increases and decreases in some regions Mitsubishi Motors has decided to keep its overall 2010 full-year sales volume plan of 1,124,000 units published on October 28, 2010 unchanged. The company has also decided to leave its full-year forecasts (net sales of 1.9 trillion yen, operating profit of 45 billion yen, ordinary profit of 30 billion yen and net profit of 15 billion yen) published at the beginning of fiscal 2010 unchanged.

Mitsubishi launches Australia’s first public EV fast charging unit

February 7, 2011 / Mitsubishi News

  • Ultra-quick recharge now available to Adelaide’s i-MiEV owners
  • New Fast Charge Unit recharges 80 per cent of i-MiEV battery in just 30 minutes

Mitsubishi Motors Australia Limited (MMAL) has unveiled the first public EV fast charging unit (FCU) in Australia.  The FCU has been installed in front of the company’s Adelaide, South Australia head office and is designed to offer the convenience of a fast charge facility to drivers of MMAL’s ground breaking Mitsubishi i-MiEV electric vehicle.

Masahiko Takahashi, MMAL’s President and CEO unveiled the FCU this morning at a launch attended by South Australian i-MiEV owners, council and government VIPs and MMAL employees and staff.

“Mitsubishi has confirmed our position as the leader in electric vehicle technology.  Not only are we the first company to offer volume-produced electric vehicles in the Australian market – now we are the first company to provide a public fast charge facility here as well,” Takahashi said.

The FCU is an Aker Wade unit installed by Club Assist in Australia and is powered by 100 per cent accredited green electricity provided by AGL Energy Limited.

Mitsubishi introduced its i-MiEV (Innovative Electric Vehicle) into the Brsibane &  Australian market in August 2010 and the company has now sold more than one hundred vehicles here. The i-MiEV is a fully electric vehicle with zero drive-time emissions and is powered by a lithium-ion battery.  Receiving all its torque from stall, the i-MiEV has incredibly responsive acceleration – perfect for city commuting – and boasts a convenient range of around 130 kilometres.

Normally, the i-MiEV is recharged on a standard 15 amp household power point over a seven hour period.  However, the fast charge unit can recharge up to 80 per cent of an i-MiEV’s battery in 30 minutes, or provide an extra-quick top-up of around 50 per cent in just 15 minutes.

According to Masahiko Takahashi, MMAL chose to install the fast charge unit at its South Australian headquarters for a number of reasons.

“Mitsubishi is a long-time member of the South Australian business community, and we are extraordinarily proud of our history here, so we are always very ready to support our local market.

“We have several i-MiEV Foundation Customers here in Adelaide, and I am sure the new FCU will be very convenient for them,” Takahashi said.

“In addition, MMAL plans to offer an i-MiEV vehicle for our staff to use as a pool car, and I have no doubt that it will be so popular that it will require topping up on a regular basis.”

i-MiEV vehicle owners are invited to utilise the new Fast Charge Unit, located at the Mitsubishi site in Tonsley Park, free of charge.


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