Blog

Mitsubishi Motors Australia Limited celebrates 30 years with Anniversary Edition Lancer

November 4, 2011 / Mitsubishi News

It’s Mitsubishi Motors Australia Limited (MMAL) 30th year in Australia and to celebrate, MMAL is releasing the 30th Anniversary Edition Lancer.

Based on the 2012 model year Lancer VR, the 30th Anniversary Edition Lancer is available in both sedan and sportback body variants and features a range of upgrades to enhance the Lancer’s cabin comfort and sporty lines.

The interior of the 30th Anniversary Edition Lancer receives luxury touches including leather seats with heated front seats, power driver’s seat and privacy glass while the exterior is enhanced through the addition of chrome accent on the rear boot lid and three unique 30th Anniversary badges.

MMAL vice-president of Customer and Brand Management, Paul Unerkov, said the company is proud to celebrate 30 years in Australia and the limited edition anniversary models, including the Lancer, are designed to mark the milestone and give customers extra value.

“The 30th Anniversary Edition Lancer has all the safety and comfort features you expect from a Mitsubishi with a few special extras making it exceptional value,” Unerkov said.

Boasting a five-star ANCAP safety rating, the Lancer 30th Anniversary Edition features Active Stability Control, dual front, side and curtain and driver’s knee SRS airbags, ABS braking system with Electronic Brake Force Distribution and Mitsubishi’s Reinforced Impact Safety Evolution body system with front crumple zones.

The Lancer 30th Anniversary Edition is available in White Solid, Black Mica, Cool Silver, Titanium and Lightning Blue.

Mitsubishi offers a 10 year / 160,000 km non-transferrable drive-train warranty, five year / 130,000 km new vehicle warranty, free five year/130,000km Roadside Assist and Capped Price Servicing for the first four years or 60,000 km of ownership* on all new vehicles.

* Excludes government, rental, and some fleet buyers

Mitsubishi’s i-MiEV electric vehicle sparks public interest

November 4, 2011 / Mitsubishi News

Mitsubishi’s all-electric i-MiEV city car is now on sale to the Australian public. The model year 2012 i-MiEV combines performance and comfort with the latest electric vehicle technology to provide a sustainable transport solution now and in the future.

The i-MiEV, which stands for Mitsubishi Innovative Electric Vehicle, first arrived in Australia in July last year, when 110 were leased to local, state and federal governments and selected innovative organisations.

The i-MiEV went on sale to individuals in September this year, making it the first volume-produced, fully electric vehicle for sale in Australia. MMAL’s president and CEO, Genichiro Nishina, said the recommended retail price of $48,800 gives Australian consumers the opportunity to own the latest EV technology while reducing their carbon footprint at an affordable price.

The MY12 i-MiEVincludes additional features over the previous model, boosting the vehicle’s occupant safety and comfort levels.

With a four-star ANCAP safety rating, the i-MiEV offers comprehensive safety features including driver, front passenger, side and curtain SRS airbags. The addition of Electronic Stability Control to the previous model’s Active Stability and Traction Control and braking system helps the i-MiEV maintain traction on slippery or rugged surfaces and ensures stability and prevents loss of control when cornering.

The In-Cable Charging Circuit Interrupt Device provides an extra safety precaution when recharging andthe vehicle is secured by the MiEV OS (MiEV Operating System), an advanced integrated vehicle management system that will instantly shut down all high voltage electric system should an impact occur.

The European-styled MY12 i-MiEV’s exterior features a large rear bumper which adds a stylish finish and complements the vehicle’s smooth lines. Rear passenger privacy glass provides enhanced occupant comfort and the heated driver’s seat is the ultimate luxury in cooler climates. Auto lighting control, multimode keyless entry and front and rear power windows complete the overall i-MiEV experience.

The i-MiEV’s spacious interior comfortably seats four and offers a host of features including leather wrapped steering wheel, air-conditioning, AM/FM radio and CD tuner, MP3 compatibility and Bluetooth hands-free phone operation.

Customers looking for extra convenience can choose to add the optional AVN package which includes DVD-Video, a seven inch wide-screen monitor, navigation, GPS traffic updates and built-in Bluetooth wireless technology. The optional AVN package has a recommended retail price of $2000.

Mr Nishina said there had been strong interest from the public since the i-MiEV officially went on sale.

“Considering that about 95 per cent of commuters in urban Australia travel less than 100 kilometres per day, the i-MiEV is perfect for environmentally-aware city commuters, who want a stylish, zippy vehicle. We are pleased with the level of enquires we have received from customers wanting to test drive or find out more about the i-MiEV,” Nishina said.
The i-MiEV is available in six colours; White, Black, Cool Silver, Ocean Blue, Raspberry Red and Titanium Grey.

The Mitsubishi i-MiEV is available from selected Mitsubishi dealers in all capital cities.
Mitsubishi Motors Australia Limited recommends that the i-MiEV electric vehicle always be charged using renewable or green energy.

Mitsubishi’s Challenger 2WD heads 2012 model year line-up

November 4, 2011 / Mitsubishi News
Mitsubishi Motors Australia Limited (MMAL) versatile medium SUV, the Challenger, is now available as a two-wheel drive as part of the 2012 line-up.

MMAL’s President and CEO, Genichiro Nishina, said the introduction of the two-wheel drive Challenger offers customers more flexibility and caters for the growing demand for two-wheel drive vehicles.

The two-wheel drive segment is becoming increasingly popular with customers wanting versatile vehicles that offer economical performance, so we are pleased to introduce the 2WD Challenger with the option of a reversing camera to enhance safety,” Nishina said.
The reversing camera is available for the two-wheel drive diesel automatic Challenger through the Convenience Pack which retails for $3,640 and also includes side and curtain airbags to improve vehicle safety.

On the exterior, the Convenience Pack adds 17-inch alloy wheels, stylish radiator grille, fog lamps, rain and light sensors and roof rails. In the cabin, the pack includes a leather steering wheel with audio controls, privacy glass, six speaker sound system and climate control.

Powered by a 2.5L high power Common Rail Direct Injection Turbo Diesel engine and with the choice of five speed manual or automatic transmission, Challenger 2WD boasts fuel economy of 8.2L/100km and 9.6L/100km respectively and has a three tonne towing capacity.

Reversing camera is now a standard feature for the four-wheel drive LS and XLS models, with the camera monitor appearing automatically in the electro-chromatic rear view mirror when reverse gear is engaged to enhance driver visibility and awareness.

Cabin comfort and convenience has been improved through the addition of a USB port on LS and XLS models while seven seat models receive improved rear air-conditioning.

Available colour choices for the 2WD Challenger include Charcoal, Cool Silver, Terra Rossa, Dark Blue, White and Black. The 4WD Challenger LS and XLS colours include Charcoal, Cool Silver, Ironbark, Terra Rossa, Dark Blue, White and Black with Challenger 4WD base model available in all colours excluding Ironbark.

Mitsubishi provides its industry leading warranty on all Challenger vehicles, including a comprehensive five year/130,000 km whole vehicle warranty, backed up by its 10 year/160,000 km powertrain warranty and a five year/130,000 kilometre roadside assistance package.

Mitsubishi’s 30th Anniversary Edition Challenger offers safety and style

November 4, 2011 / Mitsubishi News
To celebrate 30 years of Mitsubishi in Australia, Mitsubishi Motors Australia Limited (MMAL) has introduced the 30th Anniversary Edition Challenger which includes enhanced safety features combined with stylish touches to offer a value-packed vehicle.

Safety has been increased in the 30th Anniversary Edition Challenger with the inclusion of side and curtain airbags and reverse camera function, giving greater visibility to drivers while reversing. The camera monitor automatically appears in the electro-chromatic rear-view mirror when reverse gear is engaged.

The Challenger’s interior receives a host of luxury upgrades including leather-bound steering wheel and gear selector while cabin convenience is enhanced through the addition of climate control, steering wheel audio controls and Bluetooth. Also included in the limited edition model is the Mitsubishi Power Sound System with eight speakers for superior in-car sound.

The durable Challenger’s exterior also receives a number of changes including privacy glass, fog lamps and special edition 30th Anniversary badges.
The 30th Anniversary Edition Challenger is available in two- and four-wheel drive variants with a 2.5-litre turbo-charged diesel engine and the choice of five-speed manual or CVT automatic transmission.

MMAL President and CEO, Genichiro Nishina, said the companies’ 30th Anniversary Edition model gives customers the opportunity to purchase the hard-working, versatile Challenger with premium features at an affordable price.

“The Challenger is a sporty, compact SUV and this 30th Anniversary Edition gives customers extra features, so they can celebrate our milestone with us,” Nishina said.
The Challenger 30th Anniversary Edition offers high-level occupant and driver safety with RISE body protection, ABS braking system with EBD, electronic stability control and driver and passenger SRS airbags.

Available in Charcoal, Cool Silver, Ironbark, Terra Rossa, Dark Blue, White and Black the Challenger 30th Anniversary Edition is a value-packed addition to the versatile Challenger line-up.

The Challenger 30th Anniversary Edition is covered by Mitsubishi’s 10 year / 160,000 km non-transferrable drive-train warranty, five year / 130,000 km new vehicle warranty, free five year/130,000km Roadside Assist and  Capped Price Servicing for the first four years or 60,000 km of ownership*.
* Excludes government, rental, and some fleet buyers

“Smile – you’re on candid camera!” Mitsubishi now offers reversing cameras across the entire ASX line-up

November 4, 2011 / Mitsubishi News

Mitsubishi Motors Australia Limited (MMAL) has announced increased safety and luxury appointments to its popular compact SUV, the ASX, as part of a model year 2012 range update.

The highlight of the update is the availability of a new reversing camera to entry level variants, meaning the entire ASX range in Australia now has access to this important safety feature.

MMAL’s President and CEO, Genichiro Nishina, said the availability of the reversing camera across the range had been a focus of the first comprehensive update for the popular compact four-wheel drive, originally released in August 2010.

“With the growth in popularity of SUV vehicles, rear view monitoring is an increasingly important safety factor, so we are very pleased to ensure a rear view camera is available on all models in the ASX line-up,” Nishina said.

In addition to the availability of the rear monitoring system, the MY12 ASX gains a number of safety, comfort and style improvements as part of the 2012 model year upgrade, including new seat trims, new rear-seat centre armrest with cup holders and new interior finishes.

Within the two- and four-wheel drive, diesel and petrol variants available in the ASX line-up, it is the entry level two-wheel drive ASX which has seen the greatest change.  The 2WD variant is the most popular model in the ASX range, claiming just on 70 per cent of sales. Given the high demand, MMAL decided to introduce two optional packages featuring upgraded specifications for the 2WD model.

The first is the Convenience Pack which includes reversing sensors, Bluetooth 2.0 hands-free phone system with steering wheel controls, along with steering wheel mounted audio controls – available for a retail price of $500.

The second is the Luxury Pack which also includes steering wheel mounted Bluetooth hands-free phone and audio controls, and adds the electro-chromatic mirror with rear view monitor, leather seat trim, heated front seats, and power operated driver’s seat.  The Luxury Pack adds exterior improvements including 17 inch alloy wheels and front fog lamps and a chrome exterior package which has all the visual enhancements normally reserved for the top-of-the-line Aspire ASX.  These include a fog lamp bezel, radiator grille details and belt line moulding. The Luxury Pack can be added to the 2WD ASX variant for a retail price of $3,700.

Further upgrades are continued across the ASX four-wheel drive range, with 4WD variants (both diesel and petrol) gaining the electro-chromatic mirror with rear view monitor, as well as receiving updated trim material and rear seat armrests with cup holders.

The top of the range Aspire, while already sporting just about every luxury appointment you could imagine – including the Mitsubishi Multi Communication System, which already features a rear view camera – receives a little extra “bling” in the form of some chrome touches to the instrument cluster and panel.

Remaining unchanged is the engine line up with the two-wheel drive sporting a fuel-efficient 110kW/197Nm 2.0-litre petrol engine that drives the front wheels through a choice of either five-speed manual gearbox or smooth stepless Continuously Variable Transmission (CVT).

The mid-range ASX 4WD is powered by a 1.8-litre diesel engine which enjoys the best fuel efficiency in its class.  This economical performance is achieved via the variable valve timed diesel engine which features Mitsubishi’s MIVEC system. With maximum outputs of 110kW of power and 300Nm of torque, the turbo diesel engine, mated to a six-speed manual gearbox, returns an official ADR 81/01 fuel consumption of just 5.9-litres per 100 kilometres and CO2 emissions of only155 grams per kilometre.

The 2.0-litre petrol engine with CVT and the 1.8-litre diesel engine with six-speed manual transmission are offered as standard on both the ASX 4WD variant and the top of the range ASX Aspire.

The introduction of the availability of a reversing camera across the ASX range underlines Mitsubishi’s commitment to making the ASX line-up as safe as it can be.  Already highly specified from a safety viewpoint, the ASX range includes Mitsubishi’s acclaimed RISE (Reinforced Impact Safety Evolution) structure, and combines an extensive array of safety features fitted standard across the range including ASTC (Active Stability Control with Traction Control), Hill Start Control system, ABS, Electronic Brake Distribution, Brake Assist, and seven airbags, including driver and passenger front, side and curtain, and driver knee airbag.

The three-model line-up of ASX 2WD, ASX 4WD and ASX Aspire are all comprehensively equipped for superb comfort and convenience with the ASX 2WD designed to perfectly complement a city lifestyle. Standard features include fully automatic climate control air-conditioning with air filter, cruise control, front and rear electric windows and exterior mirrors, electric tailgate opener, AM/FM radio/CD/MP3 player with auxiliary and USB inputs, variable intermittent windscreen wipers, tilt and telescopic steering column adjustment and 16-inch alloy wheels.

For those who wish to venture off the beaten track, the four-wheel drive ASX is the vehicle of choice. In addition to the Mitsubishi AWD electronically controlled four-wheel drive system, the ASX 4WD models also gain front fog lamps, Bluetooth 2.0 handsfree phone connectivity with steering wheel mounted controls, steering wheel mounted audio controls, and rear parking sensors.

The top of the line all-wheel drive ASX Aspire combines all the safety, versatility, and comfort features of the ASX 4WD and adds a number of luxury features that are rarely found in this class of vehicle. These include leather seats with seat heating for driver and front passenger, power driver’s seat, keyless operating system with a one-touch start, rain sensing automatic windscreen wipers and dusk sensing automatic lights, 17-inch alloy wheels, privacy glass, and chrome accents for the radiator grille and belt line moulding.

The ASX Aspire also features a premium Rockford Fosgate audio system with nine speakers and the Mitsubishi Multi Communication System (MMCS), which includes satellite navigation, DVD with video input, Bluetooth 1.0 handsfree phone connectivity with steering wheel mounted controls, iPod integration and control, and reversing camera. The MMCS also allows you to customise a number of vehicle functions, including wiper control, auto unlock functions and climate control.

Mitsubishi provides its industry leading warranty on all ASX vehicles, including a comprehensive five year/130,000 km whole vehicle warranty, backed up by its 10 year/160,000 km powertrain warranty and a five year/130,000 kilometre roadside assistance package.

MMAL’s President and CEO, Genichiro Nishina said the MY12 ASX upgrades make a good vehicle even better.

“Since its release in 2010, the ASX has proved very popular and thousands of the vehicles have been sold in the Australian market.  This MY12 update includes many improvements to the ASX, making it the perfect city-sized SUV,” Nishina said.

Special edition ASX to celebrate Mitsubishi’s 30th anniversary

November 4, 2011 / Mitsubishi News
Mitsubishi Motors Australia Limited (MMAL) is celebrating 30 years in Australia and has released the 30th Anniversary Edition ASX to mark the milestone. This limited edition ASX builds on the already popular 2WD variant with a number of interior and exterior upgrades.

Like most vehicles in the MY12 update, driver visibility has been increased in the 30th Anniversary Edition ASX with the inclusion of a rear-view camera. The monitor automatically appears in the electro-chromatic rear-view mirror when reverse gear is engaged.
Based on the model year 2012 ASX 2WD, the 30th Anniversary Edition is available with a 2.0-litre, four cylinder DOHC 16 valve MIVEC engine coupled with either five-speed manual transmission or CVT with INVECS III.
The special edition ASX’s interior receives a number of luxury upgrades including leather seat trim, heated front seats and power driver’s seat while cabin convenience is enhanced through the inclusion of steering wheel audio controls and Bluetooth.
The addition of 17-inch alloy wheels, chrome muffler tip, privacy glass and special edition 30th Anniversary badges updates the exterior while the striking ROAR body-kit, which includes front air dam, front bumper cover, rear air dam and single rear muffler, enhances the sporty lines of the ASX.
MMAL vice-president of corporate strategy, Paul Stevenson, said the 30th Anniversary Edition ASX represents excellent value and performance wrapped in a stylish package.
“The ASX is a sporty, compact SUV and this special edition offers customers extra value and the opportunity to own a piece of Mitsubishi history ,” Stevenson said.
The ASX 30th Anniversary Edition offers high-level occupant and driver safety with RISE body protection, ABS braking system with EBD, Active Traction and Stability Control and driver and passenger, side and curtain and driver knee SRS airbags.
Available in White, Cool Silver, Black, Titanium and Kingfisher Blue the ASX 30th Anniversary Edition is a value-packed addition to the popular ASX line-up.
The ASX 30th Anniversary Edition is covered by Mitsubishi’s 10 year / 160,000 km non-transferrable drive-train warranty, five year / 130,000 km new vehicle warranty, free five year/130,000km Roadside Assist and  Capped Price Servicing for the first four years or 60,000 km of ownership*.
* Excludes government, rental, and some fleet buyers

Delivery of the largest order of i-MiEVs to date begins in Estonia

November 4, 2011 / Mitsubishi News

Tokyo –Mitsubishi Motors Corporation (MMC) announced that it has delivered the first 50 i-MiEV new-generation electric vehicles (EV) out of 507 units scheduled to be provided to the Estonian government.

These first 50 i-MiEVs mark the beginning of delivery of the largest single order ever taken to date for the i-MiEV. On October 21, a ceremony was held in Tallinn, the capital of Estonia, for the delivery of the i-MiEVs where Mr Andrus Ansip, the Prime Minister of Estonia and other Estonian government officials attended.

The provision of 507 i-MiEVs to the Estonian government was concluded between Mitsubishi Corporation and the Estonian government in March of this year as a part of an agreement to purchase 10 million tons of emissions rights*1. MMC plans to complete shipment of the entire order to Estonia by the end of the 2011 fiscal year. The Estonian government plans to use thei-MiEVs in public facilities (in the field of social welfare) as part of its policy to popularise electric vehicles nationwide, hoping to reduce CO2 emissions in the country.

In addition, the Estonian government has already introduced subsidies for EV purchases and plans to set up charging infrastructure. MMC will work to popularise EVs in Estonia by providing technical support to the Estonian government in monitoring CO2 reductions and planning to start sales of the i-MiEV to the public in Estonia this coming November.

MMC is currently selling the i-MiEV in many countries and regions all over the world, including Japan, Europe, Hong Kong, Australia, and will start sales of the i-MiEV in the United States and Canada within the year. In addition to Estonia, MMC is collaborating with other countries including the Principality of Monaco, Iceland, Denmark, Singapore, Thailand, and others in their efforts to popularise EVs.

*1: The agreement between Mitsubishi Corporation and the Estonian government to purchase 10 million tons of emissions rights was concluded in March, 2011. The Estonian government plans to usei-MiEVs in public facilities as part of its policy to popularise electric vehicles throughout country utilizing the Green Investment Scheme*2 under the Kyoto Protocol.
*2: The Green Investment Scheme (GIS) is a type of international emission trading pursuant to Article 17 of the Kyoto Protocol, whose proceeds are to be used for environmental measures including GHG emission reductions.

A Wheels Magazine Gold Star for Mitsubishi’s class-leading ASX

September 30, 2011 / Mitsubishi News

Mitsubishi Motors Australia Limited’s (MMAL) popular ASX has been named the best value compact SUV in the Wheels Magazine Gold Star Value Awards.

Wheels Magazine editor Bill Thomas said the ASX was a deserving winner thanks to its reasonable purchase price, economical fuel consumption and industry-leading warranty.

“The diesel ASX offers great value across the floor, making it a smart investment,” Thomas said.

Vehicles were assessed across a range of criteria including warranty, fuel economy, purchase price, depreciation, insurance costs, and service schedules and prices.

The diesel ASX beat competitors Hyundai ix35 and Honda CR-V to the top spot thanks to its 5.9L/100km combined-cycle fuel economy, low insurance cost and retained value after three years.

MMAL’s president and CEO, Gen Nishina, said the company was delighted to receive the accolade from such a respected publication.

“The ASX combines comfort and safety with economical driving and we are pleased that Wheels Magazine recognized the value and performance offered by the ASX,”Nishina said.

The Mitsubishi 4WD ASX diesel is powered by a 1.8-litre MIVEC engine with six-speed manual transmission and comes with superior safety features including seven airbags, Active Stability and Traction Control and reverse parking sensors.

“Smile – you’re on candid camera!” Mitsubishi now offers reversing cameras across the entire ASX line-up

September 2, 2011 / Mitsubishi News

Mitsubishi Motors Australia Limited (MMAL) has announced increased safety and luxury appointments to its popular compact SUV, the ASX, as part of a model year 2012 range update.

The highlight of the update is the availability of a new reversing camera to entry level variants, meaning the entire ASX range in Australia now has access to this important safety feature.

MMAL’s President and CEO, Genichiro Nishina, said the availability of the reversing camera across the range had been a focus of the first comprehensive update for the popular compact four-wheel drive, originally released in August 2010.

“With the growth in popularity of SUV vehicles, rear view monitoring is an increasingly important safety factor, so we are very pleased to ensure a rear view camera is available on all models in the ASX line-up,” Nishina said.

In addition to the availability of the rear monitoring system, the MY12 ASX gains a number of safety, comfort and style improvements as part of the 2012 model year upgrade, including new seat trims, new rear-seat centre armrest with cup holders and new interior finishes.

Within the two- and four-wheel drive, diesel and petrol variants available in the ASXline-up, it is the entry level two-wheel drive ASX which has seen the greatest change.  The 2WD variant is the most popular model in the ASX range, claiming just on 70 per cent of sales. Given the high demand, MMAL decided to introduce two optional packages featuring upgraded specifications for the 2WD model.

The first is the Convenience Pack which includes reversing sensors, Bluetooth 2.0 hands-free phone system with steering wheel controls, along with steering wheel mounted audio controls – available for a retail price of $500.

The second is the Luxury Pack which also includes steering wheel mounted Bluetooth hands-free phone and audio controls, and adds the electro-chromatic mirror with rear view monitor, leather seat trim, heated front seats, and power operated driver’s seat.  The Luxury Pack adds exterior improvements including 17 inch alloy wheels and front fog lamps and a chrome exterior package which has all the visual enhancements normally reserved for the top-of-the-line Aspire ASX.  These include a fog lamp bezel, radiator grille details and belt line moulding. The Luxury Pack can be added to the 2WD ASX variant for a retail price of $3,700.

Further upgrades are continued across the ASX four-wheel drive range, with 4WDvariants (both diesel and petrol) gaining the electro-chromatic mirror with rear view monitor, as well as receiving updated trim material and rear seat armrests with cup holders.

The top of the range Aspire, while already sporting just about every luxury appointment you could imagine – including the Mitsubishi Multi Communication System, which already features a rear view camera – receives a little extra “bling”in the form of some chrome touches to the instrument cluster and panel.

Remaining unchanged is the engine line up with the two-wheel drive sporting a fuel-efficient 110kW/197Nm 2.0-litre petrol engine that drives the front wheels through a choice of either five-speed manual gearbox or smooth stepless Continuously Variable Transmission (CVT).

The mid-range ASX 4WD is powered by a 1.8-litre diesel engine which enjoys the best fuel efficiency in its class.  This economical performance is achieved via the variable valve timed diesel engine which features Mitsubishi’s MIVEC system. With maximum outputs of 110kW of power and 300Nm of torque, the turbo diesel engine, mated to a six-speed manual gearbox, returns an official ADR 81/01 fuel consumption of just 5.9-litres per 100 kilometres and CO2 emissions of only155grams per kilometre.

The 2.0-litre petrol engine with CVT and the 1.8-litre diesel engine with six-speed manual transmission are offered as standard on both the ASX 4WD variant and the top of the range ASX Aspire.

The introduction of the availability of a reversing camera across the ASX range underlines Mitsubishi’s commitment to making the ASX line-up as safe as it can be.  Already highly specified from a safety viewpoint, the ASX range includes Mitsubishi’s acclaimed RISE (Reinforced Impact Safety Evolution) structure, and combines an extensive array of safety features fitted standard across the range including ASTC (Active Stability Control with Traction Control), Hill Start Control system, ABS, Electronic Brake Distribution, Brake Assist, and seven airbags, including driver and passenger front, side and curtain, and driver knee airbag.

The three-model line-up of ASX 2WD, ASX 4WD and ASX Aspire are all comprehensively equipped for superb comfort and convenience with the ASX 2WDdesigned to perfectly complement a city lifestyle. Standard features include fully automatic climate control air-conditioning with air filter, cruise control, front and rear electric windows and exterior mirrors, electric tailgate opener, AM/FM radio/CD/MP3 player with auxiliary and USB inputs, variable intermittent windscreen wipers, tilt and telescopic steering column adjustment and 16-inch alloy wheels.

For those who wish to venture off the beaten track, the four-wheel drive ASX is the vehicle of choice. In addition to the Mitsubishi AWD electronically controlled four-wheel drive system, the ASX 4WD models also gain front fog lamps, Bluetooth 2.0handsfree phone connectivity with steering wheel mounted controls, steering wheel mounted audio controls, and rear parking sensors.

The top of the line all-wheel drive ASX Aspire combines all the safety, versatility, and comfort features of the ASX 4WD and adds a number of luxury features that are rarely found in this class of vehicle. These include leather seats with seat heating for driver and front passenger, power driver’s seat, keyless operating system with a one-touch start, rain sensing automatic windscreen wipers and dusk sensing automatic lights, 17-inch alloy wheels, privacy glass, and chrome accents for the radiator grille and belt line moulding.

The ASX Aspire also features a premium Rockford Fosgate audio system with nine speakers and the Mitsubishi Multi Communication System (MMCS), which includes satellite navigation, DVD with video input, Bluetooth 1.0 handsfree phone connectivity with steering wheel mounted controls, iPod integration and control, and reversing camera. The MMCS also allows you to customise a number of vehicle functions, including wiper control, auto unlock functions and climate control.

Mitsubishi provides its industry leading warranty on all ASX vehicles, including a comprehensive five year/130,000 km whole vehicle warranty, backed up by its 10 year/160,000 km powertrain warranty and a five year/130,000 kilometre roadside assistance package.

MMAL’s President and CEO, Genichiro Nishina said the MY12 ASX upgrades make a good vehicle even better.

“Since its release in 2010, the ASX has proved very popular and thousands of the vehicles have been sold in the Australian market. This MY12 update includes many improvements to the ASX, making it the perfect city-sized SUV,” Nishina said.

Largest ‘real world’ EV trial reveals full year findings

August 3, 2011 / Mitsubishi News

Largest ‘real world’ EV trial reveals full year findings

CIRENCESTER, UK – Mitsubishi Motors in the UK is delighted to announce in connection with the CABLED trial the findings from 12 months Electric Vehicle (EV) usage throughout the Coventry and Birmingham area.

Having collated and analysed a full 12 months of data from electric vehicle (EV) users, CABLED – the UK’s largest study into long-term low carbon vehicle use – reveals:

  • Why EVs are a viable urban transport solution
  • The implications of habitual charging behaviour
  • Patterns of energy use during the trial’s 147,000 mile study

As the largest of eight public trials taking part in The Technology Strategy Board’s £25m Ultra Low Carbon Vehicle Demonstrator programme1, CABLED2 (Coventry and Birmingham Low Emission Demonstrators) has now collected robust data that can be used to support future decisions relating to transport and infrastructure planning.

The data, taken from 25 Mitsubishi i-MiEVs and 20 smart fortwo electric drives during the course of the trial3, shows that in spite of initial scepticism surrounding the capability of EVs and concerns over range anxiety, they are more than capable of meeting the needs of drivers that require efficient urban transportation.

This is reflected by the finding that most journeys undertaken (77 per cent) lasted less than 20 minutes and only 2 per cent used more than 50 per cent of the battery – enabling a return journey to be made without the need for recharging in the majority of cases. The data also showed a trend towards drivers travelling longer journeys over time – indicating increased confidence and reduced range anxiety.

Project Leader Neil Butcher, from co-ordinating CABLED partner Arup, believes the data presents a positive outlook for EVs: “These findings form part of the largest study of low carbon vehicle use ever compiled and, whilst our study is on-going, it’s already clear that EVs offer a viable, practical urban transport solution. We must now consider how our homes, offices and public spaces will need to evolve in order to cater to both users’ needs and the rapidly developing technologies powering these vehicles.”

In relation to charging behaviour, the CABLED data clearly shows that EV users are not motivated to replenish their vehicle’s battery by reaching a particular point of depletion; rather they are driven by convenience and with data showing the vehicles are parked for 97.2 per cent of the time (23.3 hours each day) it is apparent that there is ample opportunity for them to be plugged-in.

The most popular point at which people commenced charging was when the battery had between 81-87 per cent of its charge remaining. With the majority of journey’s using less than 2kWh of power (around 12 per cent of charge) this behaviour indicates that charging habitually takes place upon reaching a destination.

The average charge time was between two to three hours (typically equivalent to half of a full charge) with an energy transfer of 6kWh costing around 60-80p depending upon tariff (equivalent to one load in a washer dryer). Peaks for charging were observed from 7-9am and from 6-7pm, which can be most likely attributed to charging on arrival at work in the morning or home in the evening. Another peak was seen after 11pm when CABLED participants used timers to take advantage of off-peak energy tariffs.

Charging data such as this helps inform the development of energy infrastructure and Smart Grid technology, as head of group E-Mobility R&D at E.ON Charles Bradshaw-Smith explains: “Meters installed at each user’s home are giving us invaluable information on charging behaviour. The most popular time to charge a vehicle is rightly overnight. But as most journeys are relatively short (with five average journeys per charge) this allows scope for exactly when the car is charged each night to minimise cost and maximise carbon savings. Such evidence supports the need for automated intelligent charging technology that will allow EVs to interact with the distribution grid – an area which E.ON is researching into.The ultimate goal is to allow drivers to take advantage of low cost power due to EVs both drawing and feeding into the grid to smooth demand peaks and save carbon.”

CABLED is one of several government measures designed to increase the number of low carbon vehicles on Britain’s roads and reflecting on these findings Mitsubishi Motors’ in the UK managing director, Lance Bradley added: “It’s very encouraging to see this statistical evidence from the CABLED trial. It clearly backs up our own experience and studies in Japan that people adapt very quickly to driving a pure- EV, such as the Mitsubishi i-MiEV. To know that people complete up to five normal journeys per charge, and at such a low cost, underlines the fact that EVs are here to stay and can find mass-market appeal.

“Mitsubishi’s new range of plug-in hybrid vehicles and our on-going development of pure-EVs will also help establish electric powertrains in the broader UK market, and go a long way to reducing automotive CO2 emissions.”

Brian Price from Aston University, which was responsible for analysing the data obtained from each vehicles on-board telemetry, commented: “Through satellite tracking and on-board telemetry, we have been able to monitor real-world usage of the latest ultra-low carbon vehicles technologies on an unprecedented scale.

“Journey data over the first 18 months of the trial shows us that the battery range of electric vehicles (EVs) more than covers most users’ needs, with most drivers finishing their daily journeys still with over 40 per cent charge remaining. Typical users only need to recharge every two to three days and choose the convenience of a home charge overnight or at their place of work over 85 per cent of the time.

“Public charging points provided as part of the trial are proving popular, but less necessary than originally thought, as users gain confidence in the range capability of the vehicles. The trial has shown that the current generation of low carbon vehicles are as capable as conventional diesel and petrol engines for performance and ease of use, whilst having significantly lower emissions and operating costs.”

1 The Technology Board’s Ultra Low Carbon Vehicle Demonstrator Competition

As part of the Low Carbon Vehicles Innovation Platform, £25 million has been allocated to eight highly innovative, industry-led collaborative research projects in the field of ultra-low carbon vehicle development and demonstration. The competition, which culminated in June 2009 with the announcement of successful applicants, focused on encouraging the development of industry-led consortia that can deliver in bringing significant numbers of vehicles onto roads quickly.

The journey towards low carbon transport will not be easy but the demonstrator programme is a major step in the right direction. With over 340 cars being trialled in several regions across the UK, and with the involvement of large and small manufacturers, RDAs, local authorities, universities and infrastructure companies, it is the biggest project of its kind to date.

2 About the CABLED consortium

The West Midlands consortium, called CABLED – short for Coventry and Birmingham Low Emission Demonstrators – is made up of 13 organisations, led by Arup, a company with experience that crosses all areas that touch this project, from vehicle design to planning to infrastructure and energy.

The West Midlands consortium will trial 110 of the 340-plus vehicles taking part in the Technology Strategy Board’s £25m Ultra Low Carbon demonstrator programme. During which each of the vehicle manufacturers – Jaguar/Land Rover, Mitsubishi/Colt, Mercedes Benz/smart, Tata Motors and Microcab Industries – will contribute vehicles, which includes a mix of fully electric vehicles, plug-in hybrids and hydrogen fuel cell cars.

Electricity providers E.ON are delivering charging points for the trial with assistance from the city councils of Birmingham and Coventry. Three of the Midland’s leading universities play a major role in the scheme with Coventry University undertaking the selection process of drivers, Aston University analysing vehicle usage data and the University of Birmingham contributing access and expertise gained from its hydrogen fuelling station, which is currently one of the very few of its kind in UK. A new hydrogen station is planned for Coventry University.

3 Vehicles, data collection & analysis

The CABLED data so far has EV users in both Mitsubishi i-MiEVs and Smart Fortwo electric drives. The data is for a year’s driving in 25 i-MiEVs (which were handed over to members of the public in December 2009) plus 20 smart fortwo electric drives that were rolled out gradually over the second six months of 2010.

Each vehicle in the CABLED trial is fitted with GPS and data logger, designed and installed by Coventry based RDM Automotive. These record the usage, location and charging habits of each vehicle. From this data the following information can be analysed:

  • Frequency of individual journeys
  • Length and duration of journeys
  • Date and time of journeys
  • Energy used per journey
  • Duration and amount of energy transferred during charge
  • External temperature
  • Location of charging/parking, i.e. home, work, public etc.
  • Speed

NEED A HAND TO FIND YOUR CAR?

Contact Us

Toowong Mitsubishi Brisbane is a leading Mitsubishi and Used Car dealership. our Friendly new and used car and used car sales people are all car enthusiast who are motivated to helping you finding the best deal on your dream new or used car.

We regularly have specials on new & demo Mitsubishi’s, as well as weekly specials on our wide range of used cars. As large Mitsubishi dealership we also offer vehicle finance, insurance, service and parts.