Tokyo, January 14, 2011 –Mitsubishi Motors Corporation (MMC) announced today that sale of the European-spec i-MiEV new-generation electric vehicle is to commence in 15European countries*1.

As a reminder, MMC began production of the i-MiEVs for Europe from October of last year. Three months after starting shipment, about 2,500 units*2 were shipped.

Currently, the i-MiEV is attracting high attention in Mitsubishi Motors Europe’sterritory. In addition to the first 15 countries the car is to be sold in, there have been requests to introduce the i-MiEV from Finland, Serbia, Turkey, and Slovenia. In response to these requests, MMC plans to ship units to these countries in the near future, making the European countries the i-MiEV will be sold in to 19. Later on, the i-MiEV shall be sequentially introduced further within Mitsubishi Motors Europe’s territory.

*1: Austria, Belgium, Denmark, France, Germany, Ireland, Italy, the Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, United Kingdom.

*2: This number includes Peugeot iOn and Citroën C-ZERO.

Mitsubishi Motors Australia Limited (MMAL) achieved record sales of 62,496 in 2010, representing a 9.6 per cent increase from 2009. Combined with strong growth in the SUV market and a number of record results, 2010 proved to be a successful year for the company.

In 2010, MMAL made history by introducing the first fully electric vehicle in volume production to the Australian market, with 112 i-MiEVs registered on VFacts.

Other highlights achieved by MMAL during 2010 included:

·         Best ever annual result for Lancer with 23,076 sales

·         Best ever annual result for Outlander with sales of 8,537

·         Growth of 52.5 per cent in the total SUV market thanks to strong sales of Outlander, ASX, Challenger and Pajero

·         Pajero sales increasing at double the market rate (32.5 per cent compared to 16.1 per cent) to reach a total of 6,986

·         Another record year for Triton with sales of 16,578

·         Strong sales of the new ASX, with 631 sold in December

MMAL president and CEO, Masahiko Takahashi, said the strong sales results for 2010 reflected the company’s commitment to providing customers with highly equipped vehicles at attractive prices.

“Mitsubishi is committed to sustainable, consistent growth, and I’m confident we can continue to consolidate our market share in 2011,” Takahashi said.

“We have a great product line-up to offer customers and we are determined to succeed.”

Sales of the new ASX are expected to strengthen as more stock becomes readily available in 2011, with 2,349 already sold in 2010.

Calendar year sales for the company totalled 62,496, an increase of 9.6 per cent over total sales for 2009. MMAL’s overall 2010 total market share remained steady at 6 per cent.

With skill’s and toughness to boot who better to review 4WD of the year the Mitsubishi Triton then Brisbane based Wallaby Will Genia.

At only 22 Will Genia has helped drive the Queensland Red’s to their best performance in 7 years and cement himself in the Wallabies as a superstar. Don’t take these words from me, often hailed as Australia’s greatest halfback George Gregan has passed on some compliments that should have Brisbane and Australian Rugby fans excited.

‘He’s got a lot more skills than me,’ Gregan said of Genia. ‘He’s bigger, stronger and he can kick a lot further. I’m a dinosaur compared to him. He’s got a good head on his shoulders. I like the way he plays. He has time and space to do things, which is a sign of a real quality player.’

With these abilities in mind I couldn’t wait to hear what Will had to say about the all new Mitsubishi Triton GLX-R 2010.

After a tough game out on the footy field comfort is important, no doubt bruised and battered Will found the Triton “was very spacious and had a comforatable interior, it was also very free and easy to drive”

As the 4wd of the year Mitsubishi have obviously designed something quite special for the 4WD enthusiasts in mind, however as Will said it was “simple and luxurious at the same time both on inside and outside whilst also being sporty stylish 4 wheel drive that drives better and looks better than any other 4wd”

So take it from Brisbane Wallaby Will Genia, “the Mitsubishi Triton drives better and looks better then any other 4wd”

More information on the new Mitsubishi Triton

Mitsubishi Motors Australia Limited (MMAL) has announced the release of an Outlander RX special edition model. With unique interior and exterior specifications, the Outlander RX is a stylish new vehicle offering exceptional value for money. Mitsubishi Motors Australia Limited (MMAL) has announced the release of an Outlander RX special edition model. With unique interior and exterior specifications, the Outlander RX is a stylish new vehicle offering exceptional value for money.

Based on the 2010MY LS variant, the RX Outlander adds distinctive features to present a striking appearance. The exterior of the Outlander RX features a redesigned front bumper and fog lights, 18 inch seven-spoke alloy wheels, along with unique side and rear air dams. Finishing touches include silver painted exterior door handles, a chrome exhaust tip and privacy glass.

On the inside, this visually appealing vehicle includes unique leather and sports mesh seat trim, silver painted floor console panels and chrome interior door handles. And, to complete the package the RX Outlander adds safety and practicality with its advanced Bluetooth 2.0 functionality and smart key (keyless operation system).

MMAL vice president of brand and marketing, Paul Unerkov, said the special edition Outlander RX is in a class of its own.

“This attention grabbing vehicle offers great street presence, drivability and functionality.”

The Outlander RX is limited to 500 units only and is available in the choice of three colours – Black Mica and Cool Silver, and White Pearl which is exclusive to the RX.

Outlander RX features the 2.4L MIVEC engine, with CVT auto transmission as well as Mitsubishi’s All Wheel Control 4wd System, Dual SRS airbags, ABS Brakes with EBD, Active Stability Control, Active Traction Control and Hill Start Control.

The Outlander RX is available now for $38,475.00 from over 200 Mitsubishi dealerships Australia wide and is covered by Mitsubishi’s industry-leading 5 year / 130,000km, 10 year/160,000km non-transferrable drive-train warranty and 5 year/130,000 roadside assist as standard.

*Prices listed are vehicle the only price before adding dealer and statutory charges

Mitsubishi’s innovative i-MiEV electric vehicle has today been showcased at NSW Parliament House as part of a NSW Government Trial.

The vehicle, one of only two in the country, is being trialled this week by staff at the Department of Environment Climate Change and Water (DECCW) to test its performance as part of a working fleet. During an official inspection NSW Environment and Climate Change Minister Frank Sartor met with Mitsubishi’s Vice President of Brand and Marketing, Paul Unerkov, received a brief presentation on Mitsubishi’s benchmark electric vehicle technology, and enjoyed a drive in the snappy city commuter.

Mr Sartor is enthusiastic about the potential of electric vehicles in NSW. “Our fleet has about 25,000 vehicles so the potential for electric cars to help us make savings in carbon emissions is huge,” he said.

Mr Sartor said the NSW Government has formed an Electric Vehicle Taskforce to look at the technology, infrastructure, policy, and legislation that would ensure motorists could gain early access to electric vehicles.

Mr Unerkov said “The team at Mitsubishi Motors is proud to be at the forefront of the evolution of environmentally sound motoring in Australia and is looking forward to working with the government on creating a sustainable future”.

Over the next few months, the two Mitsubishi i-MiEVs are set to continue their journey being tested in ‘real world’ environments by government fleets, private fleets and media across the nation.

We’re very excited here at Mitsubishi Brisbane Toowong becuase Mitsubishi Motors Australia Limited has confirmed its new sub-compact all-wheel drive vehicle will be known as the ASX when it arrives in Australia in August.
According to MMAL’s president and CEO, Masahiko Takahashi, the ASX nameplate is based on the
concept of an “Active Smart Crossover.”
“The ASX is primarily a city car – very stylish and manoeuvrable around town – and the adoption of the
European brand name reflects this.
“But ASX is more than just a pretty face. It also has the added benefit of being very smart, especially
in terms of the technology that drives its engineering, design and all-wheel drive ability,” Takahashi
said.
The ASX is closely based on the Concept-cX show car, first unveiled at the 2007 Frankfurt Motor
Show. The vehicle is available in Europe and Japan with a variety of power plants, and the choice of
either two or four-wheel drive configurations.
While MMAL has not yet revealed full specifications for the ASX range, the company has confirmed
that the Australian line-up will include both diesel and a petrol engines and will be available for sale in
Australia in August.

Mitsubishi confirms ASX crossover vehicle for Australia Mitsubishi Motors Australia Limited has confirmed its new sub-compact all-wheel drive vehicle will be known as the ASX when it arrives in Australia in August.According to MMAL’s president and CEO, Masahiko Takahashi, the ASX nameplate is based on theconcept of an “Active Smart Crossover.”“

The ASX is primarily a city car – very stylish and manoeuvrable around town – and the adoption of the European brand name reflects this.“But ASX is more than just a pretty face. It also has the added benefit of being very smart, especiallyin terms of the technology that drives its engineering, design and all-wheel drive ability,” Takahashi said.The ASX is closely based on the Concept-cX show car, first unveiled at the 2007 Frankfurt MotorShow. The vehicle is available in Europe and Japan with a variety of power plants, and the choice ofeither two or four-wheel drive configurations.

While MMAL has not yet revealed full specifications for the ASX range, the company has confirmedthat the Australian line-up will include both diesel and a petrol engines and will be available for sale in Australia in August.

TOKYO, Japan, December 3, 2009 — Mitsubishi Motors Corporation (MMC) has decided to name its all-new compact crossover the RVR. This all-new compact crossover is planned for sequential release globally, and will be first released in Japan next spring.

The all-new RVR is a compact crossover that provides high environmental efficiency and has a compact body while providing ample utility space and high performance.

The RVR will be fitted with an all-new 1.8L MIVEC petrol engine, and will be approximately 4.3 meters in length, featuring high fuel efficiency via its lightweight compact body. With the RVR, MMC expands its crossover lineup, which already includes the full-size Pajero, and the mid-size Outlander.

This new compact crossover will be released globally, including North America, Europe, and Asian regions including China.

Mitsubishi Challenger Brisbane

Mitsubishi Challenger Brisbane

The all new Mitsubishi Challenger has finally arrived here at Toowong Mitsubishi Brisbane! You can now be one of the first to get behind the wheel of this stylish and versatile family SUV. Experience for yourself the reasons why we have been so excited about Challenger’s arrival.

Including:

Challenger fuses Mitsubishi’s proven 4WD credibility with the sleek and refined lines of a sporty SUV.  Its comprehensive safety systems will provide you with the peace of mind and confidence your family deserves. But don’t take our word for it, visit your local dealer or the Challenger website and see why Challenger will challenge the way you see SUVs.

So drop down to Brisbane’s leading Mitsubishi dealership to view first hand the brand new Mitsubishi Challenger and why we love that car!

To contact our sales team or view more information on the Challenger view our website.

Mitsubishi Challenger